A Red Bench » social media http://aredbench.com/blog Your business with purpose and passion Fri, 25 Nov 2011 14:05:12 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Mobile Video Teleclass Now Available! http://aredbench.com/blog/2011/11/08/mobile-video-teleclass-now-available/ http://aredbench.com/blog/2011/11/08/mobile-video-teleclass-now-available/#comments Tue, 08 Nov 2011 14:10:00 +0000 Angela http://aredbench.com/blog/?p=1914 If you missed Angela’s interview with online marketing guru Dan Hollings last month, ‘Promote Yourself Through Mobile Video’ is now available for purchase online! This was a great call, full of fantastic information about marketing yourself effectively using mobile media.

And don’t forget! Tomorrow will be A Red Bench’s LAST EVER live teleclass. Angela will be speaking with guest expert Marla Dee about ’staying in business a decade and beyond’. As a small business owner, you won’t want to miss this class. Click here for more information and to register.

]]> http://aredbench.com/blog/2011/11/08/mobile-video-teleclass-now-available/feed/ 0 Upcoming Teleclass: Promote Yourself Through Mobile Videos http://aredbench.com/blog/2011/10/10/upcoming-teleclass-promote-yourself-through-mobile-videos/ http://aredbench.com/blog/2011/10/10/upcoming-teleclass-promote-yourself-through-mobile-videos/#comments Mon, 10 Oct 2011 14:10:41 +0000 Angela http://aredbench.com/blog/?p=1884 Videos–especially mobile videos–are one of the best promotional vehicles you can employ to generate interest in what you are doing.  In our increasingly digital world, professional marketers have been using videos more and more to promote themselves, their ideas, and their businesses.

However, for videos to be effective, you have to get people watching–this is where Facebook and mobile videos come in.  By tapping in to your social media network and allowing people to watch your videos when not sitting in front of a computer, you have the potential to increase your videos’ audience by 10-, 20-, or even 100-fold.

Learn the best tips and tricks for mobile video marketing when Angela speaks with internet strategist Dan Hollings this Wednesday, October 12th.

In this class you will learn:

  • How do I make videos that people will want to watch?
  • How can I upload my videos to Facebook?
  • What is the best way to make videos available to mobile users?
  • What are QR codes, and should I be using them to promote my videos?

Click here to register for this exciting call! Remember, even if you can’t make the call live, registering will ensure that a download link and any related material will show up in your e-mail inbox within a few business days!

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]]> http://aredbench.com/blog/2011/08/31/cast-your-vote/feed/ 0 Social Media: The Hip and the Hype http://aredbench.com/blog/2011/08/22/social-media-the-hip-and-the-hype/ http://aredbench.com/blog/2011/08/22/social-media-the-hip-and-the-hype/#comments Mon, 22 Aug 2011 15:42:23 +0000 Angela http://aredbench.com/blog/?p=1842 With social networking sites now accounting for over 20% of all time spent online and 25% of page views in the US, it’s easy to see how a strong social media presence can be a valuable marketing tool.  But with so many options out there, it can be difficult to figure out which sites are a good investment of your limited time and energy.  In addition to Facebook, do you really need to be active on Google+, Twitter, Tumblr, LinkedIn, blogging sites, and so on?  Would you like to know which popular new sites you can ignore, which you might be using that you could drop, and which ones you really should focus on?

Find out NEXT Wednesday, August 31st as we speak with digital strategist Nettie Hartsock. Nettie works with individuals and companies from all over the world, helping them create and convey their messages to the online world.

On this call you will learn…

  • Why isn’t my blog getting any readers?
  • Do I really need to use Twitter?
  • How could I be using Facebook to increase traffic to my site?
  • Which site is expected to be the ‘new Facebook’?
  • What is Google+, and should I join?

REGISTER: Click this link to register!

If you can’t make the call live, good news! Registering will ensure that you receive links for an audio recording of the call, proof of attendance, and any extra material or information about the topic directly to your e-mail inbox within a few business days.

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Did you know that over half of consumers are more likely to buy from a brand and recommend that brand to their friends and family after becoming a fan or follower on Facebook?  That 150 million of the over 500 million people on Facebook are constantly connected to the site through their mobile devices?  That Facebook allows you to search for posts about your business or industry and target the people who need your services most?

Recently, e-mail marketing company Constant Contact hosted a webinar about Social Media Marketing with social media guru Brian Solis. In the webinar, Mr Solis discussed the advantages of marketing via social media, how to develop relationships with customers using social media, and characteristics of the ’social consumer’. For more information, check out Constant Contact’s social media page.

The advantages of using social media to attract and keep in touch with clients, friends, and family are clear, but a lot of people aren’t sure how to get started or what to do once they have an account.  If you’re one of those people who keeps hearing about how great Facebook is, but you need a little help figuring out the site, join us next Tuesday (October 26th) for our upcoming teleclass: Facebook for Beginners. Designed for people with no previous Facebook or social media experience, this class will help you register for an account and get a feel for some of the features available to you.  Learn how to create a profile, find and add your friends, set up a business page, and more!

]]> http://aredbench.com/blog/2010/10/21/social-media-marketing/feed/ 0 Upcoming Teleclass: Facebook for Beginners http://aredbench.com/blog/2010/10/13/upcoming-teleclass-facebook-for-beginners/ http://aredbench.com/blog/2010/10/13/upcoming-teleclass-facebook-for-beginners/#comments Wed, 13 Oct 2010 16:00:38 +0000 Angela http://aredbench.com/blog/?p=1398 In our previous Facebook teleclasses (The NEW Facebook–Greatest Web Tool and Step Up Marketing Using Social Media) we realized there are many of you who want to join Facebook, but aren’t sure how to start.  No longer a site just for high school and college students, Facebook is an amazing way for people of all ages to keep in touch with friends and family, as well as a potentially powerful business networking tool.  Join us on Tuesday, October 26th for Facebook for Beginners.  We will teach you how to join Facebook and navigate the various tools available from this social media giant. 

You will learn:

  • How to register for Facebook
  • How to get your Facebook profile set up and fine tuned
  • How to find and add friends
  • How to use the various toolbars and tabs
  • How to create engaging status updates
  • How to set up a business fan or “like” page
  • How to use Facebook for business and marketing
  • How to protect yourself

On the call, plan to have Facebook open and in front of you so you can follow along and join the conversation. 

Interested, but afraid you won’t be able to make it?  Remember, all Teleclasses are recorded.  Even if you can’t attend the live call, registering will ensure that you recieve a copy of the recording e-mailed directly to you within a couple business days of the call.

Click here to register today!

]]> http://aredbench.com/blog/2010/10/13/upcoming-teleclass-facebook-for-beginners/feed/ 0 The Art of Auto-Reply http://aredbench.com/blog/2010/09/27/the-art-of-auto-reply/ http://aredbench.com/blog/2010/09/27/the-art-of-auto-reply/#comments Mon, 27 Sep 2010 19:09:57 +0000 Angela http://aredbench.com/blog/?p=1356 I’m heading off for vacation this week and it reminded me of a great e-mail auto reply that we received here at A Red Bench.  It was written by Leslie Shreve with Productive Day.  What I love about this is that it is not your typical auto-vacation reply.  She stays in line with her branding and what she does while being fun and grabbing some attention.

I hope this gives you a little inspiration.  Read Leslie’s auto-reply below:

“Greetings!

I’ve been so productive,
Getting things done,
Now it’s time for a break,
To enjoy sand and sun.

I’ll be on vacation
For a week or more,
Mostly at the beach,
On the Delaware shore.
I’m forgetting about time,
To recharge and relax,
Checking e-mail only once
Before I get back.

Enjoy your long weekend,
For the 4th of July,
I’m off from June 26th,
Until the 6th of July.”

To your productivity and success!

]]> http://aredbench.com/blog/2010/09/27/the-art-of-auto-reply/feed/ 1 Upcoming Teleclass: Step Up Marketing Using Social Media http://aredbench.com/blog/2010/07/27/upcoming-teleclass-step-up-marketing-using-social-media/ http://aredbench.com/blog/2010/07/27/upcoming-teleclass-step-up-marketing-using-social-media/#comments Tue, 27 Jul 2010 14:54:22 +0000 Angela http://aredbench.com/blog/?p=1252 Did you know over 400 million people have Facebook accounts and 75 million keep up with friends and colleagues via Twitter? Or that three quarters of global consumers who go online visit social networking sites regularly?

Social media has the capabilities to take your business to new places, but you have to understand how social media interacts with your existing marketing plan. You might be posting to Facebook, Twitter, and YouTube many times each day, but do you know eactly how this is benefitting your business? Are you sure that you’re using these powerful social media tools smartly and effectively?

Check out our next live Teleclass on Wednesday, July 28th at 8 PM EST entitled “Step Up Marketing Using Social Media” with social media expert Tia Singh and learn how to take advantage of this amazing technology. Tia has used social media to take her business from the ground up, and will teach you the tips that have made her a success. By the end of the call, you’ll be equipped with 3 social media steps you can implement immediately in your business! Click here to register for our next call.

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