Posts Tagged ‘Facebook’

Mobile Video Teleclass Now Available!

Tuesday, November 8th, 2011

If you missed Angela’s interview with online marketing guru Dan Hollings last month, ‘Promote Yourself Through Mobile Video’ is now available for purchase online! This was a great call, full of fantastic information about marketing yourself effectively using mobile media.

And don’t forget! Tomorrow will be A Red Bench’s LAST EVER live teleclass. Angela will be speaking with guest expert Marla Dee about ’staying in business a decade and beyond’. As a small business owner, you won’t want to miss this class. Click here for more information and to register.

Upcoming Teleclass: Promote Yourself Through Mobile Videos

Monday, October 10th, 2011

Videos–especially mobile videos–are one of the best promotional vehicles you can employ to generate interest in what you are doing.  In our increasingly digital world, professional marketers have been using videos more and more to promote themselves, their ideas, and their businesses.

However, for videos to be effective, you have to get people watching–this is where Facebook and mobile videos come in.  By tapping in to your social media network and allowing people to watch your videos when not sitting in front of a computer, you have the potential to increase your videos’ audience by 10-, 20-, or even 100-fold.

Learn the best tips and tricks for mobile video marketing when Angela speaks with internet strategist Dan Hollings this Wednesday, October 12th.

In this class you will learn:

  • How do I make videos that people will want to watch?
  • How can I upload my videos to Facebook?
  • What is the best way to make videos available to mobile users?
  • What are QR codes, and should I be using them to promote my videos?

Click here to register for this exciting call! Remember, even if you can’t make the call live, registering will ensure that a download link and any related material will show up in your e-mail inbox within a few business days!

Cast your vote!

Wednesday, August 31st, 2011

On October 3rd, we’ll be interviewing internet strategist Dan Hollings in our monthly teleclass, but we need your help picking the topic! Would you rather ‘learn how to grow a Groupon-like empire’ with mobile coupons, or ‘create mobile video pages using Facebook’? Click here to vote in our poll and let us know!

A Red Bench on Facebook

Monday, May 9th, 2011

Did you know that A Red Bench is on Facebook? Check out our page to view photos from Conference, stay informed about our classes and guest speakers, and join us in ‘conversations that matter’.

Social Media Marketing

Thursday, October 21st, 2010

Did you know that over half of consumers are more likely to buy from a brand and recommend that brand to their friends and family after becoming a fan or follower on Facebook?  That 150 million of the over 500 million people on Facebook are constantly connected to the site through their mobile devices?  That Facebook allows you to search for posts about your business or industry and target the people who need your services most?

Recently, e-mail marketing company Constant Contact hosted a webinar about Social Media Marketing with social media guru Brian Solis. In the webinar, Mr Solis discussed the advantages of marketing via social media, how to develop relationships with customers using social media, and characteristics of the ’social consumer’. For more information, check out Constant Contact’s social media page.

The advantages of using social media to attract and keep in touch with clients, friends, and family are clear, but a lot of people aren’t sure how to get started or what to do once they have an account.  If you’re one of those people who keeps hearing about how great Facebook is, but you need a little help figuring out the site, join us next Tuesday (October 26th) for our upcoming teleclass: Facebook for Beginners. Designed for people with no previous Facebook or social media experience, this class will help you register for an account and get a feel for some of the features available to you.  Learn how to create a profile, find and add your friends, set up a business page, and more!

Upcoming Teleclass: Facebook for Beginners

Wednesday, October 13th, 2010

In our previous Facebook teleclasses (The NEW Facebook–Greatest Web Tool and Step Up Marketing Using Social Media) we realized there are many of you who want to join Facebook, but aren’t sure how to start.  No longer a site just for high school and college students, Facebook is an amazing way for people of all ages to keep in touch with friends and family, as well as a potentially powerful business networking tool.  Join us on Tuesday, October 26th for Facebook for Beginners.  We will teach you how to join Facebook and navigate the various tools available from this social media giant. 

You will learn:

  • How to register for Facebook
  • How to get your Facebook profile set up and fine tuned
  • How to find and add friends
  • How to use the various toolbars and tabs
  • How to create engaging status updates
  • How to set up a business fan or “like” page
  • How to use Facebook for business and marketing
  • How to protect yourself

On the call, plan to have Facebook open and in front of you so you can follow along and join the conversation. 

Interested, but afraid you won’t be able to make it?  Remember, all Teleclasses are recorded.  Even if you can’t attend the live call, registering will ensure that you recieve a copy of the recording e-mailed directly to you within a couple business days of the call.

Click here to register today!

Is There An Upside to Time Management and Facebook?

Tuesday, June 30th, 2009

I will be the first to admit that I was reluctant to get a Facebook account, but after a few friends (and you know who you are) peer pressured me into it, I took the plunge.  It’s now been six months using this tool and I have to admit I really like it and am enjoying it.  Now, just like anything else Facebook can take over your life and it has for many people.  You have to monitor the amount of time you are dedicating to Facebook and have some idea as to why you’re using it.  Is it just for fun?  Are you using it for business too? 

Christa Wagner on Facebook

So we all know Facebook can kill productivity if you keep it open all day, so I’m not going to even go there.  From an organizer’s perspective close FB when you’re not using it and use a timer to avoid overuse.  On the flip side  it has helped me in a few areas that I think are important to mention:

  • It has greatly reduced my email.  Thank goodness for small favors, something has decreased the amount of emails coming into my inbox.  Of course I love to hear from friends via email, but who has time to email back and forth all the time.  Using FB I can touch base with them as often as I want in a much more social way.  I can comment on something they said and its appropriate to only say a few words rather than go on and on.
  • I can check as often or as little as I want.  With email, because its in my inbox, I feel obligated to respond to everything.  Don’t you?  Using FB, its not the same and I can check in and out with much less pressure. 
  • Staying in better touch with friends and family.  Of course, this is obvious, but when you live as far away from home as I do it’s so nice to be able to connect with people on a regular basis.  Just yesterday I was “IMing” with my cousin who is in New York.  I can see what she’s up to for the summer and we started chatting.  It was great and I feel connected to her and others in a much more genuine way. 

Like anything else, FB can become one more thing to do so if you don’t enjoy it, don’t do it.  If you want to learn to use Facebook more effectively, be on the lookout for the Audio Recording being released fro our Social Media TeleSummit.  And if you are going to embark on this new phenomenon, keep a watchful eye on the clock.  10 minutes can turn into two hours in no time.  Give yourself some guidelines and have fun with it!

Click here to find me on Facebook.

Facebook Fortunes: How to Market Your Business on the Biggest Social Networking Site

Tuesday, June 16th, 2009

We kicked off the second day of the Social Media TeleSummit with Facebook expert Shama Hyder of Click to Client, LLC.  Her tShama Hyderopic was Fruitful Facebooking: How to Leverage the Social Giant to Further your Biz and Brand.

I was really looking forward to this call, because as much as I resisted Facebook and was forced into using it, I really like it.  I have gotten back in touch with so many friends from high school (North Allegheny, Pittsburgh, PA) and college (Indiana University, Bloomington, IN) and its been really fun.   That said,  I could spend hours on Facebook and I have a business (two of them actually) to run so I was anxious to learn how to more effectively use this powerful tool

Just learning how to automatically post my blog on Facebook was enough, but I learned so much more on this call.  I learned some techniques to using Facebook in just 15 minutes each day and the difference between groups and fans.  Very helpful for me!

Thanks Shama for a great call.  You certainly understand the big and constantly changing world of the social media giant. 

Continue to check our website and blog for more information regarding social media tools.  If you missed the Embrace Social Media, a TeleSummit, be on the lookout for Nancy’s presentation available from A Red Bench.

Click here to follow me on Facebook.

How to Turn Followers Into Fans (and Fans Into Leads!) With Social Networking

Monday, June 15th, 2009

Nancy MarmolejoThe first day of the Social Media TeleSummit event ended with expert social media user Nancy Marmolejo of Viva Visability.  Her topic was How to Turn Followers Into Fans (and Fans Into Leads!) With Social Networking.     

My biggest take away from Nancy was that social media is meant to be fun and engaging.  Until I now I have really been looking at using Facebook, Twitter, etc as a chore, another thing to do so to speak.  And yes, it does take time, but you get out of it what you put into it.  Social media allows me to provide value, build my reputation, increase my credibility and build trust in a very unobtrusive manner. 

Thank you so much for being on the call Nancy.  You have so much to offer.  I wish the call could have been longer. 

Continue to check our website and blog for more information regarding social media tools.  If you missed the Embrace Social Media, a TeleSummit, be on the lookout for Nancy’s presentation available from A Red Bench.

Growing Your Business Using Facebook

Friday, June 5th, 2009
Some Facebook Facts
  • fbThe average Facebook user spends about 21 minutes plus per day at the online social network.
  • The average Facebook user visits 4 times per day.
  • Facebook is adding about 350,000 new users every day.

 A Facebook Business Tip
Include detailed business information in your profile – Prospective Facebook business friends are going to be viewing your profile to evaluate whether or not they want to add you as a friend, so make sure you include the name of the company you work for, a link to your corporate Website, a link to your blog (if you have one), your email address and phone number.

Could you be using Facebook to grow your business in a way you’ve not tried before.  Learn to use Facebook effectively at our Social Media TeleSummit and learn realistic and practical tactics to use these tools effectively.