Posts Tagged ‘Christa Patchen Wagner’
Wednesday, October 21st, 2009
It is proven, the more contact you have with your database the more likely you are to turn them into a client. But are you doing it? The key is consistency and getting in front of your database on a regular basis. You can decide what that means for you and your business. For us, we are in touch at least three per month and we use our Constant Contact newsletter and email postcards to share information, add value and solutions to our database as well as promote our products and services. Sometimes its tough to get out the door, but you know what, every time we send it, something happens. We get a call, a client, a purchase or a member.
We want to challenge you to pick a tool and decide how often you will communicate with your database. Here are few we recommend:
- Monthly Newsletter
- Blog updated at least once per week
- Tips or inspirations – These can be available on your website, but you can email your database to let them know they are available.
- Provide articles on your website (must enter their contact info)
- Create an audio course (like on the A Red Bench bench home page)
- Teleclasses
- Marketing style workshops
Marketing is scary to a lot of people, but it doesn’t have to be and you don’t have to be an expert marketer to be successful. You do have to be consistent and constantly focused on growing your database. Pick one of these tools and start growing and staying in touch with your database more often.
A Red Bench offers business training to Professional Organizers and small business owners.
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program
Posted in Marketing | No Comments »
Friday, October 16th, 2009

The San Francisco Bay Area chapter of NAPO is holding its 20th regional conference on November 7 this year. Taking place at the Four Points Sheraton, San Rafael, CA, the theme is “Foundation. Evolution. Innovation.” Register here to attend keynote addresses and workshops on specialty areas of organizing, marketing strategies, and more.
We strongly recommend attending a conference. It’s so important to stay on top of industry trends. Conference is a great place to learn and share ideas with other organizers!
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, NAPO, NAPO San Francisco, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training
Posted in Grow Your Business | No Comments »
Thursday, October 15th, 2009
Christa is proud to announce she is now a member of Golden Circle, a prestigious designation by NAPO denoting an elevated level of experience within the professional organizing industry. Golden Circle members possess at least five years of proven professional organizing work activity, and share vast cumulative experience, working on projects that strengthen the organizing profession and playing key roles in the leadership of NAPO and its network of chapters worldwide.
Thank you, NAPO!
Tags: Christa Patchen Wagner, Christa Wagner, NAPO, Professional Organizer Business
Posted in In The Know-What's Hot In Organizing | No Comments »
Monday, October 5th, 2009
(Prefer to LISTEN to the audio version of this article? Click here and turn up your speakers.)
Potential clients and prospects are everywhere. But what should we do after we meet them, how do we follow-up? Consistent follow-up and communication is key to growing your database, but is so often forgotten or just simply not done well. The fact is with each contact follow up you make, you increase the odds that a client will act on your offer. So get in front of them on a consistent basis.
To get the ball rolling, here are three tips you can use right now to stay in better touch with your clients.
- Create a newsletter: I will be the first to tell you a newsletter is time consuming, but every time we send our newsletter we get a new client, a product purchase or inquiry. Use a tool like Constant Contacts and start communicating on a consistent basis to your database. Consistency is key here. For more information on creating your own newsletter, purchase our audio recording called Launch and Sustain Your Newsletter.
- Use Send Out Cards: I would be lying if I said I could get a card in the mail on time and that’s for my Mom’s birthday. So the thought of actually coming back to my office and sending thank you card, or nice to meet you card, to a potential client is just not going to happen. Then I discovered Send Out Cards and all that changed. I absolutely love this product!!! I’ve created campaigns and can send a thank you card in a few seconds. It’s just that easy. For more information on staying in touch using note cards, purchase our audio recording called Rise Above the Rest with Relationship Marketing.
- Free Information: A great way to grow your database is to offer free tips and information on your website. The key is to have the person enter their contact information in order to get the tips. A simple and effective way to increase your database.
Every touch point is an opportunity to grow your business and increase profits. Get back in touch with potential clients today and consistently stay on top of your database.
A Red Bench offers business training to Professional Organizers and small business owners.
Tags: A Red Bench, Angela Ploetz, Business Training, Christa Patchen Wagner, Christa Wagner, Marketing, Maximize your marketing, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Training, Small business training, Teleclasses
Posted in Grow Your Business, Marketing, Teleclasses | 1 Comment »
Monday, October 5th, 2009
- Do you have a great idea you would love to turn into a product?
- Do you love the idea of creating an information product, but don’t have the time or the energy to make it happen?

Our Profitable Pricing eBook
One of the biggest mistakes you can make is not bringing your product to life. By creating information products, (such as Training Courses, Books or Audio Products) you leverage every opportunity and position yourself as an expert in your marketplace.
For the first time ever we are sharing what we have learned about creating information products in our Six Month Become An Infopreneur Program and there’s only one week left to register.
During our Six Month Become An Infopreneur Program you will go from concept to consumer using our step by step approach to successfully create and launch your product. And the best part is you don’t have to do it alone. You will have us and the learning from the others to make this process enjoyable and exciting.
Don’t delay, only a few more days to register.
A Red Bench provided business education to professional organizers and small business owners.
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, create your information product, Expand Business with Information Products, Information Products, Professional Organizer Courses, Professional Organizer Education, Red Bench
Posted in Grow Your Business, Information Products | No Comments »
Friday, September 25th, 2009
We love the FreedomFiler and have used this product for years. And one of the best things about the FreedomFiler is the owner Seth Odam who is willing to listen to any suggestions or recommendations we have as professional organizers. 
Seth has been working on a new and improved FreedomFiler that is better than ever. Here are some of the changes.
- Improved Colors
- More Write-In Labels
- More Pre-Printed Label Choices
- New EVEN/ODD YEAR Labels
- New Tax Labels
- New Archive Labels
- New Permanent Labels
- New Remove/Replace Labels
- New Resource Labels
- New Active/Supplies Labels
- Section Headers (Premium Set Only)
- All-In-One Instruction Booklet
- Four Key Questions Are Back!
- Updated Package Cover
- Premium Set With Extra 1/5 And 1/3 Size Labels
- Better Pricing Means More Value
If you’re not currently using the FreedomFiler with your clients, we recommend you check it out. We both have used the product for years and find it really works to manage paper piles. Happy filing!
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, Files and paper, FreedomFiler, paper management, Red Bench
Posted in In The Know-What's Hot In Organizing, Organizing Skills | No Comments »
Wednesday, September 16th, 2009
(Prefer to LISTEN to the audio version of this article. Click here and turn up your speakers.)
Just a quick post to say you never know where opportunity is hiding. Last year on the plane to the LA Organizing Awards, I sat next to a wonderful couple who took an interest in my paper organizing eBook called Conquer Paper Clutter. We started talking and they were so interested in organizing their new apartment. I returned from my trip and followed up a few times to no avail.
Then I took the liberty of inviting her to a workshop I was offering. She would be my guest and this would give her a chance to get a further sense of my style and for us to get back in touch. Long story short, I have now worked with her and her husband, her son in his office and her daughter called me yesterday to film a news segment on office organizing for a local TV station. How great is that?
Opportunity is everywhere. Be persistent and patient and good things will come.
Tags: A Red Bench, Christa Patchen Wagner, Christa Wagner, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Training, Red Bench
Posted in Grow Your Business, Marketing | 1 Comment »
Tuesday, September 8th, 2009

Our Profitable Pricing eBook available at aredbench.com
In the past two years we have generated passive income using information products as our business model. We’ve create over 40 Audio Recordings on a variety of business related topics, two eBooks, Six Business Forms, a Social Media Event, the Red Bench Coaching Club and the Teleclass Membership. We had great ideas and we put them in motion. You can too!
- Do you have a great idea you would love to turn into a product?
- Do you love the idea of creating an information product, but don’t have the time or the energy to make it happen?
- Would you like to diversify your business by offering products that create passive income?
Many businesses have already discovered the benefits of information products. By creating information products, (such as Training Courses, Books or Audio Products) you leverage every opportunity and position yourself as an expert, build passive revenue and open up a world of new opportunities.
For the first time ever we are sharing what we have learned about creating information products in our Six Month Become An Infopreneur Program. This course will only be available to TEN small business owners who want to expand their business, position themselves as experts and create alternate revenue streams. We find many small business owners are interested in information products, but don’t know how to get started or have fears about the process. During our Six Month Become An Infopreneur Program you will go from concept to consumer using our step by step approach to successfully create and launch your product. And the best part is you don’t have to do it alone. You will have us and the learning from the others to make this process enjoyable and exciting.
Our members were the first to hear of this amazing program and next week we will announce it to everyone. Stay tuned for the official announcement and all the benefits and details!
A Red Bench provided business education to professional organizers and small business owners.
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, Information Products, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program
Posted in Grow Your Business, Information Products, Red Bench Members, Teleclasses | 2 Comments »
Thursday, September 3rd, 2009
If you can believe, it’s that time of year again; time to vote for the 2010 LA Organizing Awards. Last year A Red Bench was nominated in the category of “Most Valuable Educational Resource.” It was such an honor and we hope to be nominated again this year with your help!

Christa & Angela at the 2009 Awards
Please take a few minutes to vote. Here is what you can do:
- Visit the LA Organizing Awards website
- Under “Awards and Expo” click on “Awards 2010 Nomination Form”
- Enter yours or create a password.
- Find the category for Most Valuable Educational Resource.
- Enter A Red Bench Information
—- Nominee: A Red Bench
—- Contact/Position: Christa Wagner/Angela Ploetz
—- Address: 1309 Coral Cay Lane, Round Rock, TX 78664
—- Phone: 888.552.5792
—- Email: info@aredbench.com
—- Website: www.aredbench.com
—- Years in business: 2
—- Type of business/product/service: Service
—- Reason for nomination: Say what you wish!
Thank you so much for taking a few minutes to do this. We really appreciate it and love the work we do!
A Red Bench provides training and education to professional organizers and small business owners.
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program
Posted in Grow Your Business, Red Bench Members | 1 Comment »
Wednesday, September 2nd, 2009
Yesterday, I gave a workshop called Simplify Your Life and Kick Start Productivity for the staff of Langara College. At the workshop, I shared Five Organizing Tactics to implement to start living a more organized life. One of them was “Manage Your Email” and the topic turned into a really healthy conversation about email overuse.
Nearly every attendee was complaining about how much email they had; they said it wasted their time and bogged them down from getting the more important tasks accomplished. This is all true, which is why we must learn to manage our email to more effectively.
A question that came up was what to do with all the “Thank You” emails you receive. You know the situation, it happens many times each day, when you send something to someone and they respond just to say “Thank You.” Or even worse, when you send a group email (which should be avoided at all costs) and everyone responds to say “Thank You.” These are very common after an event of some kind, like a holiday party. Everyone agreed the emails were polite, but completely unnecessary and just adds to their already full inbox.
I shared with them two tools you can use to reduce the amount of “Thank You” emails you receive. You can implement this yourself and with your clients. Of course, this may take some training and you will want to let your recipients know how these tools work so you all can use them properly.
- NRN = No Response Necessary: Place these words or this acronym at the bottom of your email, near your name or closing. It implies, the person only has to read the email, but does not have to respond.
- NTN = No Thanks Necessary: Place these words or this acronym at the bottom of your email, near your name or closing. It lets the recipient know you do not expect a return or thank you email.
Email has the potential to be a great tool, but with its overuse and abuse, its more of an annoyance than anything else. We need to train each other how to use email effectively so we can start to use this tool in a more productive manner.
If you would like more information on Email Management listen and learn how to manage you inbox. Purchase our A Red Bench Teleclass called Detox Your Inbox. A Red Bench provides training to professional organizers.
Tags: A Red Bench, Angela Ploetz, Christa Patchen Wagner, Christa Wagner, Email Overload, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench
Posted in Organizing Skills, Time Management | 1 Comment »