Archive for the ‘Teleclasses’ Category
Friday, May 20th, 2011
Hope you enjoyed our teleclass this past Monday with guest expert Liz Canavan Byrne about Customer Retention! There was a lot of great information in the call, including some fantastic tips for connecting with and keeping your clients, which can have a huge impact on the success of your business. If you missed it, the recording is now available for purchase here.
If you’re interested in learning more, Liz will be holding a training on Thursday, June 2nd entitled “3 Pillars of Running a PO Business – Sales + Service + Raving Fans Retention”. The class will start at 9:00 AM and run until 9:45. For more information or to register, e-mail Liz.
Don’t forget, our next teleclass–Authentic Marketing with Michael Katz–will be this Monday, the 23rd of May. Click here for more information and to register.
Tags: A Red Bench, Audio recordings, Authentic Marketing, Business Training, Continuing Education of Professional Organizers, Customer Retention, Managing a business, Marketing, Professional Organizer Business, Professional Organizing Classes, Red Bench, Send Out Cards, Teleclasses
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Wednesday, May 11th, 2011
Potential clients have a sea of options available to them, so how can you make yourself stand out as a person that they want to hire and recommend to others? The answer isn’t a cooler website, a larger newspaper ad, or a deeper discount in your next promotion. Instead, it’s leveraging a natural advantage: your authentic voice!
It’s something you use every day, and it’s a big part of the reason your best clients love you. Yet, it’s probably not even something you’re aware of. Join us on Monday, May 23rd as we speak with Michael Katz of Blue Penguin Development about marketing yourself authentically.
On this call you will learn…
- What ‘authentic marketing’ means and why it matters.
- How to communicate with emotion, consistency, and natural language.
- Why everything you learned in school about how to write is wrong.
- How to get past your fear of communicating authentically.
This session will be filled with examples, dos and don’ts, and plenty of practical advice! Click here to register for this call today!
Tags: A Red Bench, Angela Ploetz, Audio recordings, Continuing Education Units, Marketing, Maximize your marketing, Professional Organizer Business, Professional Organizer Education, Teleclasses
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Monday, May 9th, 2011
Did you know acquiring new customers can cost as much as five times more than satisfying and retaining current customers? Or that a 2% increase in customer retention has the same effect as decreasing costs by 10%?
What are you doing to retain existing clients? Could you be doing more to maintain relationships with the clients you already have, rather than focusing on new clients? Find out how to improve your customer retention on Monday, May 16th as we interview Liz Canavan Byrns of Alchemy of Order.
On this call you will learn:
- Why retaining clients is vital to business development
- How to retain existing clients
- Systems to put in place to maintain client relationships
- Tools to help track client interactions
Don’t leave money on the table by ignoring this ‘profit goldmine’! Click here to register for this call!
Tags: A Red Bench, Angela Ploetz, Audio recordings, CEUs, Continuing Education of Professional Organizers, Customer Retention, Professional Organizer Education, Professional Organizing Training, Teleclasses
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Wednesday, May 4th, 2011
Are you just getting started as a Professional Organizer? Do you have a year or two of business development under your belt, but feel like you’re not making the most of your interactions with clients? Would you like to be an amazing organizer? A Red Bench can help you achieve that goal!
Out of our 70 recorded teleclasses with expert organizers and small business owners, we have picked the audio classes we think are most helpful to the beginning organizer and created The Amazing Organizer Package. This set of conversations are a “best of” A Red Bench for those paving a new path.
The Amazing Organizer Audio Package includes:
- Organizing For Your Brain Type with Lanna Nakone Cairns
- Powerful Needs Assessment with Marla Dee
- Managing Client Expectations with Mindy Godding, CPO®
- Successful Pricing Strategies with Krista Green
- Secrets for Asking Effective Questions with Byron van Arnsdale
The package also includes a free A Red Bench Teleclass Membership for one month! Depending on your services, some courses may apply towards your continuing education units (CEUs).
Click here for more information or register now!
Tags: A Red Bench, Angela Ploetz, Audio recordings, Continuing Education of Professional Organizers, Help For New Organizers, Learn from expert organizers, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Red Bench, Red Bench Program, Teleclasses
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Tuesday, April 26th, 2011
In recent years, ‘being green’ has become a prominent concern for businesses and individuals alike. But did you know that incorporating eco-friendly methods in to your organizing business can not only help the environment, but also make good business sense? Find how how saving the environment can also save you time and money, as we speak with with Julie Seibert of Healing Through Organization.
Julie Seibert was the 2011 NAPO Los Angeles Green Award winner for Most Eco-Friendly Professional Organizing Service. She is joining us at A Red Bench TOMORROW, Wednesday, April 27 so we can learn to apply eco-friendly procedures to our organizing businesses.
Julie will share:
- Her 5 R’s of Eco-Organization
- Stylish and fun methods to being green
- How to incorporate green strategies in to what you already do
- Ways to help clients be eco-friendly while still getting rid of junk
- Products that are green…and can add green to your business!
Remember, even you can’t make the live teleclass, registering will ensure that a link to download the teleclass and any extra content from the class will be sent directly to your e-mail inbox within a couple business days.
Tags: A Red Bench, Angela Ploetz, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program, Teleclasses
Posted in Continuing Education, Organizing Skills, Teleclasses | No Comments »
Tuesday, April 5th, 2011
“Would you like paper or digital?”
Digital cameras are available in almost every handheld device nowadays. So it’s no wonder that we take more photos than ever before, and are more bogged down trying to figure out what to do with them. How can you effectively organize your pictures between your camera, your cell phone, your iPod, and all the paper prints and film negatives stashed away in boxes and albums around the house? Find out on Wednesday, April 20th as we speak with personal photo organizer Andee Young.
On this call, Andee will share: a three-step process for organizing photos, best practices for safe storage of digital photos, products to help organize both digital and paper photos, and how to help clients preserve the memories and history along with the pictures.
Click here for more information about this call, including how to register!
Tags: A Red Bench, Angela Ploetz, Audio recordings, Continuing Education of Professional Organizers, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program, Teleclasses
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Monday, March 28th, 2011
Did you hear Angela’s interview with Byron van Arsdale of Conference Call Training last month about the Secrets of Asking Effective Questions? It was one of our best calls, including a lot of really valuable information about communicating effectively with clients. If you missed it, the audio recording is now availabe on our website. Just follow this link for more information and to purchase the class!
We also received great feedback about this call from those who were able to attend, including this e-mail from our following guest expert:
“That was a simply fabulous teleclass. I had a completely different experience than I usually do with a teleclass. I was completely engaged and not even tempted to play on the computer–a typical behavior because I am a visual learner and find it difficult to stay engaged solely auditorily.
When I chose ‘provocation’ as my one word at the closing, it was because these ideas got under my skin and I was itching to put what I learned into practice.”
-Amy Praskac
Professional Organizer &
Owner of On the Record
Tags: A Red Bench, Angela Ploetz, Audio recordings, Continuing Education of Professional Organizers, Managing a business, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program, Teleclasses
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Wednesday, March 16th, 2011
Just this week, we interviewed Amy Praskac of On The Record Organizing about The Importance of a Business Exit Strategy (if you missed this class, it is now available on our website by clicking here). This was a great class with a lot of valuable information for anyone who owns or is thinking of starting a business. We also spoke with Amy last year about Preparing for End of Life Emergencies (teleclass available here).
As mentioned in our most recent call, Amy will be hosting a teleclass of her own entitled How To Develop Your family’s Critical Information Notebook on Saturday, March 26th. As explained on her site: “Have you realized the need to get your critical information organized? Does the idea of an electronic notebook that you can easily update and share with close family members appeal to you? Can you picture yourself comfortably at home in front of your computer while someone talks you through the electronic notebook section-by-section and outlines the steps to compile your critical information?” If so, check out this teleclass!
Tags: A Red Bench, Angela Ploetz, Continuing Education of Professional Organizers, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program
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Tuesday, March 1st, 2011
Knowing how you will exit your business is just as important as figuring out how to start it, and yet most small business owners neglect this aspect of business planning. As we advise our clients, taking time to make plans now can save a lot of stress and hassle in the future. However, you might be wondering when is the best time in your business’s life to plan an exit? What benefits can having an exit strategy provide if you’re not ready to leave your business? And if you’re a ’solo-preneur’, do you still need an exit strategy?
Learn the answers to these questions and more on Wednesday, March 9th at 9 AM CST as we speak with Amy Praskac of On The Record about ‘Beginning with the End in Mind: The Importance of a Business Exit Strategy’.
In this call you will learn:
- The most common types of business exits, and the benefits of each.
- Top tips for preparing a planned exit.
- The best ways to prepare for an unplanned exit.
- What kinds of records a business should keep.
- Some common obstacles to exit planning and when you should get help.
If you’re a small buisness owner, you won’t want to miss this class! Click here to register now!
Tags: A Red Bench, Angela Ploetz, Audio recordings, Continuing Education of Professional Organizers, Managing a business, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program, Teleclasses
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Monday, February 21st, 2011
One of the best things I’ve done for my business is get help. It can be difficult to make the decision to spend that precious extra money, and then to find someone who fits with your business and personal style. However, once you find the right person, the extra assistance as well as the different skills and experience they bring to the business can mean the difference between just getting by and really succeeding.
On January 31st, we interviewed Anastacia Brice, founder and owner of AssistU, about the benefits of working with virtual assistants. Anastacia’s engaging storytelling and expert knowledge of the entrepreneurial mindset provided us many tips and strategies for finding the right virtual assistant. For example, Anastacia emphasized that the fit of your assistant is more important than any individual skills they might posess–a person can always acquire new skills, but compatibility can’t be learned or forged!
If you missed this call, you can now purchase the teleclass recording from our website. Simply click here to add this class to your shopping cart.
Tags: A Red Bench, Angela Ploetz, Professional Organizer Business, Professional Organizer Courses, Professional Organizer Education, Professional Organizing Classes, Professional Organizing Training, Red Bench, Red Bench Program, Teleclasses
Posted in Grow Your Business, Teleclasses | No Comments »
