Its that time of year again and we wanted to revisit a great article from our newsletter last year. By Marny Lifshen, Author of Some Assembly Required: A Networking Guide for Women:
No sooner is the Thanksgiving turkey digested when the Holiday Party Season begins. Many dread the often hectic schedule of December, as seemingly every company and organization hosts a lunch or cocktail party for their customers, clients, employees, suppliers, members and friends.
It’s true that this annual ritual of party hopping can add inches to your waist-line while stealing precious hours of down-time. But it can also be a great time to meet new people and solidify your existing business relationships. While part of you may wish to hide behind the craziness of your own year-end work and personal schedule and avoid this revelry altogether, staying away from holiday soirees is a networking mistake.
People do business with people they know and like; you need to take advantage of holiday get-togethers to build closer relationships with others in your business community or industry. Think of it this way; when someone invites you to a holiday gathering they are announcing that they like you. When you make the effort to attend their event you are returning the gesture. And try to remeber that most of these parties are a lot of fun!
Marny was our guest expert speaking on the topic of Turning Networking Into Actual Business. If you missed the call, click here to purchase the audio.
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